Chris Brandus
Nashville
Summary
Experienced copywriter with 11 years in advertising, now seeking to transition into corporate communications to apply my storytelling and brand-building expertise in a new context. Skilled in campaign and project management, cross-functional collaboration, and developing brand voices that resonate across platforms. Proven track record of crafting compelling content that drives engagement and delivers measurable results. Ready to bring a strategic, creative lens to corporate messaging and communication initiatives.
Overview
11
11
years of professional experience
Work History
Copywriter/Content Writer
Snapshot Interactive
01.2024 - Current
- Leads communication direction and messaging strategy across all accounts, notably Caterpillar, Humana, The Cystic Fibrosis Foundation, and Sunbelt Fire.
- Writes scripts, print, blogs, emails, social, SEO, and landing page copy. Led the messaging re-brand for Hawthorne CAT, saving the business.
- Customized brand message to reach and capture target audience interest and drive engagement.
- Led messaging strategy for the Bank of Tennessee RFP, winning the business for Snapshot.
- Reviewed and edited final copy for accuracy and to correct grammar errors for anything leaving the agency's doors.
Copywriter
RAPP/Organic
04.2021 - 04.2023
- Recruited by the Rapp/Organic Creative Director to join the Content team in April 2021.
- Wrote strategic B2B and B2C copy for landing pages, digital banners, native advertising, emails, and social media on the Wells Fargo and Electronic Arts (EA) accounts, optimizing for SEO best practices and adhering to brand guidelines.
- Turned raw data into digestible narratives, most notably for the Wells Fargo Housing Affordability website and proofread all agency content before sharing with clients.
- Steered communications content so that it consistently maintained the brand voice across all channels.
- Brainstormed and created Native advertising work for the 2022 Wells Fargo Mortgage Campaign, which helped generate over 8,000 new leads and more than 5,000 new application submissions.
Account Manager
RAPP/Organic
08.2018 - 04.2021
- Owned all communications while leading campaigns for Wells Fargo and Palo Alto Networks.
- Led the 2019 Wells Fargo Food Bank campaign, which encouraged people to make donations and drop off canned goods at bank branches. In the end, we raised over $7MM and collected 11,572 boxes of food for Feeding America.
- Managed the agency Zillow pitch. I balanced multiple tasks while facilitating smooth communication between departments and ensured that each team met their deadlines.
Assistant Account Manager
Goodby, Silverstein & Partners
02.2016 - 08.2018
- Managed client requests and day-to-day Broadcast, Print, Digital and Social campaign operations on the Comcast Account team.
- Conducted research into Comcast competitors and formulate insights that help guide campaign direction.
- Closely worked with Strategists to write and present campaign briefs to lead Creative teams to the best work.
- Led Creative and Production teams and served as the main client contact while launching a TV, Online, Video, Digital and Radio campaign that aired across multiple NBC media properties.
- Managed a Strategy team in producing a yearly overview report showing the performance of all 2017 Comcast TV spots.
- Partnered with the Group Account Director to oversee the production of a TV shoot and made sure that all client needs were met by the Creative team.
Strategist
PHD Worldwide
06.2015 - 02.2016
- Collaborated with cross-functional teams to develop and execute strategic campaigns aligned with client objectives.
- Formulated media strategy on a multitude TV, Digital, OOH and Social Media campaigns for the Safeway and Les Schwab accounts.
- Led and trained two Assistant Strategists in media plan development and the creation of monthly performance and budget reports.
- Used publisher proposals and outside research to strategically recommend efficient and impactful directions for campaigns.
- Navigated large volumes of data to create insights to share with Media Directors that helped lead to strategy development on new business pitches.
Assistant Strategist
PHD Worldwide
03.2014 - 06.2015
- Promoted to Strategist in June 2015.
- Improved performance for the Safeway team by assisting with training sessions for junior team members on various aspects of the media strategy development process.
- Collaborated with cross-functional teams to develop innovative marketing campaigns for optimal results.
- Managed campaign budgets and tracked monthly spend across the entire account, including five different market segments.
Education
Bachelor of Arts - Advertising
University of Georgia
Athens, GA.12-2013
Certificate - Strategic Communication Campaigns
University of Colorado, Boulder
Online04-2025
Certificate - New Media Studies
University of Georgia
Athens, GA12-2013
Skills
- Communications
- Copywriting
- Campaign Management
- Content Writing
- Project Management
- Branding
- Figma
- Wordpress
Timeline
Copywriter/Content Writer
Snapshot Interactive
01.2024 - Current
Copywriter
RAPP/Organic
04.2021 - 04.2023
Account Manager
RAPP/Organic
08.2018 - 04.2021
Assistant Account Manager
Goodby, Silverstein & Partners
02.2016 - 08.2018
Strategist
PHD Worldwide
06.2015 - 02.2016
Assistant Strategist
PHD Worldwide
03.2014 - 06.2015
Bachelor of Arts - Advertising
University of Georgia
Certificate - Strategic Communication Campaigns
University of Colorado, Boulder
Certificate - New Media Studies
University of Georgia
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