Summary
Overview
Work History
Education
Skills
Certification
Interests
Websites
Accomplishments
INTERNSHIP
Timeline
Generic
DINESH KUMAR S

DINESH KUMAR S

Zonal Head
Chennai

Summary

Results-driven sales and growth professional with 4+ years of experience across leading startups and tech-enabled platforms in the F&B, hospitality, agri-supply chain, and EduTech sectors. Proven track record in driving market expansion, vendor and partner acquisition, and team leadership across Tamil Nadu. Experienced in managing high-impact portfolios at Ninjacart, Zomato, and Treebo with strong skills in P&L management, digital marketing, and strategic sales. Adept at leading cross-functional teams, executing scalable go-to-market strategies, and consistently exceeding revenue and growth targets.

Overview

5
5
years of professional experience
8
8
Certifications
2
2
Languages

Work History

Associate Zonal Head - Ninjamandi

Ninjacart
Chennai
01.2025 - Current
  • Spearheading growth and revenue for Tamil Nadu region, overseeing operations across 20 Mandis (Wholesale Markets).
  • Leading a team of 6 Cluster Heads to drive performance and expand vendor partnerships across Fruits & Vegetables (F&V), FMCG, and wholesale segments. Focused on market penetration, vendor engagement, and sustained business growth.
  • Managing the reseller (demand) market across Tamil Nadu and overseeing the supply of non-perishable items, fruits, and dry fruits to vendors on the NinjaMandi platform.
  • Providing financing solutions such as BNPL, trade financing, and commerce limits to wholesale vendors, while also handling collections across the state of Tamil Nadu.
  • Conducted regular audits of facility safety standards, ensuring compliance with regulations and minimizing potential risks.

Associate Director - Development

Treebo Hospitality Ventures
Chennai
01.2024 - 01.2025
  • Successfully acquired and onboarded hotels, ensuring strategic alignment with Treebo’s brand and standards.
  • Managed key hotel partner portfolios, driving inventory optimization, P&L performance, channel sales, and account health, achieving consistent MoM growth.
  • Oversaw operational excellence, ensuring partner properties adhered to Treebo quality and service benchmarks.
  • Collaborated cross-functionally with sales, ops, and revenue teams to maximize hotel performance and profitability.
  • Played a key role in expansion strategy, market intelligence, and pipeline development across Tamil Nadu.

Key Accounts Manager

Zomato
Tamil Nadu
01.2021 - 01.2024
  • Led end-to-end launch of Chidambaram, Aarani, and Tiruttani in Zomato Online Ordering – from market research and potential analysis to identifying and onboarding key restaurants.
  • Post-launch, managed a portfolio of 150+ restaurants, consistently delivering 5% MoM growth in Order Volume (OV) and Contribution Margin per Order (CMPO).
  • Managed Kanchipuram, Sriperumbudur, and Vellore with a portfolio of 300+ restaurants, contributing ~5% of TN team’s total OV.
  • Achieved 100%+ Ad revenue targets month-on-month. Delivered on key metrics including offer parity, price parity, and market OV share.Also supported the State Growth Manager as a Plus 1, leading a team of 10, contributing to overall revenue growth.
  • Managed Salem, one of the Top 5 cities in India by market share (65%+), overseeing a portfolio of 200+ restaurants, driving ₹5 Cr+ GMV and contributing to 20% of team OV. Delivered consistent 2% MoM growth in OV and CMPO, and ensured 100% Ad revenue achievement month-on-month.
  • Revived performance in Pondicherry, improving market share by 5%, focusing on strategic growth levers
  • Served as a key contributor to the state growth strategy by acting as a plus 1 to the State Growth Manager, providing valuable insights and support to achieve overarching objectives.
  • Implemented strategic initiatives tailored to individual restaurant needs, resulting in a notable increase in order volume and revenue generation.

Education

Bachelor of Business Administration -

Madras University - DDGDVC
Chennai,Tamil Nadu, India
01.2021

XII -

Velammal Matriculation Higher Secondary School
Chennai, Tamil Nadu, India
01.2018

X -

Maharishi School of Excellence
Chennai,India
01.2016

Skills

  • MS Office

  • Management Skills

  • Account Management

  • Negotiation

  • Critical Thinking

  • Business Development

  • Team Handling

  • Data Analysis

  • B2B Sales

Certification

GrowthX Immersion Programme

Interests

Vlogging, Cooking, Cricket, Movies, Music

Accomplishments

  • Best Sales Team - Bharat South (03/2023 - 05/2023)
  • BASF Secretary - DGVC Student Council (08/2020 – 06/2021) Elected as Secretary for BBA Student Council Forum
  • School Pupil Leader (06/2014 - 03/2015) Elected as School Pupil Leader

INTERNSHIP

  • MS Foundations Pvt Ltd 01/2021 – 03/2021 Sales and Marketing Intern
  • Assisted in lead generation, client follow-ups, and sales coordination for residential projects.
  • Oversaw tele calling and inside sales operations to drive qualified leads.
  • Supported execution of Facebook ad campaigns to boost brand visibility and inquiries.
  • Coordinated with the team on OOH (Out-of-Home) marketing strategies across key city locations.
  • Participated in site visits and client meetings, contributing to the overall sales process.
  • Unschool 11/2020 – 01/2021 Marketing Intern
  • Promoted online learning programs through social media and peer outreach.
  • Generated leads via digital campaigns and word-of-mouth marketing.
  • Collaborated with student communities to increase platform engagement.
  • Contributed to brand awareness and user acquisition across college networks.

Timeline

Associate Zonal Head - Ninjamandi

Ninjacart
01.2025 - Current

Associate Director - Development

Treebo Hospitality Ventures
01.2024 - 01.2025

Key Accounts Manager

Zomato
01.2021 - 01.2024

Bachelor of Business Administration -

Madras University - DDGDVC

XII -

Velammal Matriculation Higher Secondary School

X -

Maharishi School of Excellence

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