HARSHADHA KUMAR

A highly motivated and detail-oriented aspiring product marketer, eager to learn and contribute through strategic story building and content creation. I possess a strong foundation in content marketing, coupled with an unwavering dedication to project management and clear communication.

• Post graduation program in management (PGPM)
• Six sigma - green belt
• Copy writing
• Content writing
• Project Management Tools

• Vice president of ISSM - 2022 - present
• Green rtr of ISSM business school - 2022
• Member of Red Cross blood donation club

• Presented paper at 3rd international conference held in association with Colombia - (marketing influence)
• AIM project - 2023 - Association of Intellectual Manager's committee, Organized a "Career guidance program" for the final year Students of various Institutions.
• Done a market sectorial research report on analyzing the company - (CPCL)
• Comparative analysis - Adayar Ananda Bhavan vs Saravana Bhavan from the perception of Consumer Behavior
• Industry Analysis - conducting comprehensive research and assessment of a specific business sector to understand its dynamics, competitive landscape, and growth prospects, providing valuable insights for strategic decision-making and future business planning.
• Brand War - studying and analyzing competitive dynamics within a specific industry, focusing on the strategies and tactics employed by rival brands to gain market share and consumer loyalty by creating our own brand.
• Presenting final year project of MBA on the topic titled "A Study On Assessing the Challenges and Opportunities of Digital Currency Adoption in India"