Summary
Overview
Work History
Education
Skills
Timeline
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SEAN FERNANDEZ

Memphis

Summary

Dedicated and results-driven communications specialist with a strong background in developing written materials, executing strategic communication plans, and consistently achieving organizational goals through structured, efficient practices. Proven ability to perform under pressure, adapt quickly to new challenges, and meet tight deadlines without compromising quality. Experienced in engaging both internal and external audiences through compelling campaigns and skilled in using detailed analytics to measure and demonstrate impact.

Overview

13
13
years of professional experience

Work History

Sr. Communication Strategy Specialist

St. Jude Children's Research Hospital
02.2024 - Current
  • Lead strategic planning for high-priority initiatives, aligning communication objectives with organizational goals and executive leadership vision.
  • Develop and oversee integrated communication plans across multiple channels, ensuring consistent messaging
  • Act as a strategic advisor on organizational messaging, change management and employee engagement
  • Champion audience-centered storytelling to elevate brand narrative and support internal culture-building
  • Lead post-project assessments to identify lessons learned and improve future communication strategies and workflows
  • Develop and manage multi-channel campaigns (email, intranet, digital signage, virtual events) to effectively inform, engage, and inspire employees at all levels
  • Oversee content strategy for internal platforms, ensuring timely, relevant, and brand-aligned information that resonates with diverse employee audiences

Communications Strategy Specialist

St. Jude Children's Research Hospital
12.2022 - 02.2024
  • Work with stakeholders/partners to develop and evaluate effective communication strategies that align with specific goals and objectives
  • Supported the development of internal communication plans to promote key organizational initiatives and employee engagement efforts
  • Ensure that internal and external communication efforts are clear, consistent, and effective through analyzing and identifying target audiences and appropriate communication channels
  • Prove successful working within tight deadlines and fast-paced atmosphere using critical thinking to evaluate and execute
  • Collaborated with cross-functional teams to gather content, align messaging, and ensure consistency across all internal platforms

Media Buyer/Marketing & Facebook Specialist

Tier3Media
05.2022 - 11.2022
  • Worked closely with project manager and graphic design team to develop successful content and written copy
  • Utilized effective marketing techniques to increase brand recognition and ad performance for 40 client accounts
  • Tracked project progress and discrepancies with daily reports to identify danger accounts, and updated campaigns as needed
  • Maintained current understanding of market conditions, compliance standards and best practices
  • Worked with Lead Conversion Services team to improve ROI for clients success

Digital Marketing & Communications Specialist

Hope Church
07.2014 - 05.2022
  • Created paid advertising campaigns and strategies with weekly reports
  • Created organic social media content and communication strategies
  • Manged content for website and weekly newsletter
  • Collaborated with internal partners to create effective communication plans and strategies
  • Collaborated with graphic design and digital production team for video and creative needs

Print Production Coordinator

Hope Church
01.2013 - 06.2014
  • Developed and executed print projects for internal and external marketing initiatives
  • Maintained print production equipment and accounts
  • Oversaw inventory and product stock
  • Cultivated professional working relationships with peers and supervisors

Education

Bachelor of Arts - Communications

The University of Tennessee - Chattanooga
Chattanooga, TN
12.2012

Skills

  • Digital Marketing and Advertising
  • Strong Verbal and Written Communicator
  • Social Media & Project Management
  • Strategy Development/Implementation
  • Detail-Oriented
  • Critical Thinking
  • Time Management
  • Microsoft Office
  • Adobe Creative Suite
  • Google Analytics
  • Facebook Ads Manager
  • Public Speaking
  • Script Writing

Timeline

Sr. Communication Strategy Specialist

St. Jude Children's Research Hospital
02.2024 - Current

Communications Strategy Specialist

St. Jude Children's Research Hospital
12.2022 - 02.2024

Media Buyer/Marketing & Facebook Specialist

Tier3Media
05.2022 - 11.2022

Digital Marketing & Communications Specialist

Hope Church
07.2014 - 05.2022

Print Production Coordinator

Hope Church
01.2013 - 06.2014

Bachelor of Arts - Communications

The University of Tennessee - Chattanooga

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