Jerrita Patterson
Memphis
Summary
Accomplished public relations consultant with a proven track record of executing comprehensive strategies for high-profile clients. Skilled in media coordination, storytelling, and community engagement, driving impactful results through effective communication and relationship management.
Overview
11
11
years of professional experience
Work History
Guest Service Trainer
Courtyard by Marriott - Southaven
Southaven
03.2021 - Current
- Developed training materials for guest service associates at Courtyard by Marriott.
- Conducted onboarding sessions for new hires in hospitality services.
- Monitored guest interactions to ensure compliance with service standards.
- Provided ongoing coaching to staff on problem-solving and conflict resolution techniques.
Marketing and Public Relations Consultant
JAP Media Solutions
Nashville
05.2018 - Current
- Developed and executed comprehensive public relations strategies for Major League Baseball star Markus "Mookie" Betts, enhancing his public profile.
- Secured earned media coverage across television, print, digital, and social media platforms, increasing visibility and engagement.
- Draft press releases, media advisories, executive statements, and promotional materials.
- Coordinate media appearances and interviews.
- Support charitable initiatives and community engagement campaigns.
- Managed relationships with media outlets, nonprofit organizations, and sponsors to foster collaboration and support initiatives.
Morning Anchor / Breaking News Reporter
WREG-TV
Memphis
06.2019 - 06.2026
- Anchored live morning broadcasts, delivering news with clarity and confidence.
- Collaborated with producers to select relevant stories for morning segments.
- Conducted interviews with key figures to provide in-depth news coverage.
- Engaged viewers through social media, responding to comments and questions.
- Developed compelling scripts that resonated with the audience's interests.
Weekend Anchor | Morning Reporter
WHBQ-TV (FOX13)
Memphis
05.2015 - 05.2018
- Anchored weekend news broadcasts, delivering timely updates to viewers.
- Conducted live interviews with guests and experts on various topics.
- Collaborated with reporters to gather and verify news stories.
Education
Bachelor of Arts - Communications
Hampton University
Hampton, VA05-2003
Skills
- Public relations strategy
- Media coordination
- Conflict resolution
- Problem solving
- Team collaboration
- Storytelling
- Patience and tolerance
Accomplishments
- Two-Time Emmy Award Winner – Best Morning Newscast
- Associate of the Month – WHBQ-TV (2016)
- Associate of the Month - sixfold - Marriott
Affiliations
- Volunteering
- Roller Skating
- Maintaining Best Auntie Title
- Volunteering Some More
Timeline
Guest Service Trainer
Courtyard by Marriott - Southaven
03.2021 - Current
Morning Anchor / Breaking News Reporter
WREG-TV
06.2019 - 06.2026
Marketing and Public Relations Consultant
JAP Media Solutions
05.2018 - Current
Weekend Anchor | Morning Reporter
WHBQ-TV (FOX13)
05.2015 - 05.2018
Bachelor of Arts - Communications
Hampton University