Kylah Essex
Nashville
Summary
Digital media specialist with strong expertise in content creation, social media management, and digital marketing strategies. Skilled in leveraging analytics to drive engagement and optimize campaigns. Known for excellent teamwork and adaptability, consistently delivering results in fast-paced environments. Strong communicator with knack for innovative problem-solving and strategic planning.
Overview
10
10
years of professional experience
Work History
Digital Media Coordinator
Three Sixty Group Agency
Indianapolis, IN
02.2023 - Current
- Developed comprehensive digital media plans for campaigns and projects.
- Developed and executed digital marketing campaigns across multiple platforms to enhance brand visibility.
- Monitored website analytics, providing detailed reports on user engagement levels.
- Collaborated with cross-functional teams to create engaging content aligned with marketing strategies.
- Coordinated with design and media teams to develop high-quality creative assets.
- Optimized email campaigns to increase open and click-through rates.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Social Media Marketing Intern
Power Move Marketing
Holly Springs, NC
08.2022 - 01.2023
- Executed marketing communications to increase brand awareness and visibility and influence customer buying decisions.
- Researched and developed creative content for websites to promote brands in market.
- Attended meetings and worked collaboratively with cross-functional teams to brainstorm new ideas.
- Researched latest trends and conducted market analysis.
- Utilized graphic design software to prepare storyboards and mock-ups.
- Engaged with and responded to online audience through relevant comments.
- Scheduled content for publication on social media at ideal times.
Marketing and Event Coordinator Intern
Indiana parks and Recreation
Indianapolis, IN
05.2022 - 08.2022
- Organized corporate luncheons, dinners, conferences and special events.
- Assessed events planning services and related costs.
- Created invitations for fundraising events.
- Organized event facility, food and beverage selections and audio-visual arrangements.
- Managed content development for meeting and conference agendas.
- Assessed event success and identified improvement areas through client feedback.
- Focused on growing social media presence through engaging content and using data and customer insights to guide process.
- Suggested improvements to enhance customer experience on social platforms and internal processes.
Merchandiser
Scotts Miracle-Gro
Indianapolis, IN
01.2022 - 05.2022
- Arranged items in favorable positions and areas of store to attract customers and optimize sales.
- Assisted in gathering and moving materials and equipment for assigned displays.
- Printed labels and tags for for-sale merchandise.
- Built product displays and placed appropriate signage for merchandise.
- Operated forklifts and pallet jacks in accordance with established safety requirements.
- Examined and inspected stock items for damage and reported findings to supervisors.
Fan Ambassador
Gainbridge Fieldhouse
Indianapolis, IN
01.2022 - 05.2022
- Greeted patrons at Gainbridge Fieldhouse events and assisted with mobile tickets.
- Provided client service by distributing programs, answering patron's questions.
- Directed guests to correct location by documented ticket seats and answered questions about facility amenities.
- Responded to guest questions about current facility events and future offerings.
- Assisted patrons with handicaps to appropriate seating.
- Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
Skills Development Specialist
Adult and Child
Indianapolis, IN
09.2021 - 12.2021
- Developed treatment and intervention plans for students needing extra support.
- Documented full student psychosocial histories as part of evaluation process.
- Monitored students academic progress, mental health and sociability through ongoing individual assessments.
- Created and reviewed reports to determine effectiveness of counseling program and make improvements.
Merchandiser
Aquatic Control
Seymour, IN
05.2021 - 08.2021
- Arranged items in favorable positions and areas of store to attract customers and optimize sales.
- Assisted in gathering and moving materials and equipment for assigned displays.
- Monitored stock to maintain sufficient quantity of featured product.
- Organized engaging front-facing displays to capture customer interest and drive revenue growth.
- Built product displays and placed appropriate signage for merchandise.
- Discussed merchandise needs with shift supervisors.
Shipping and Receiving Clerk
Aquatic Control
Seymour, IN
05.2017 - 08.2017
- Organized deliveries by sorting and stocking receivables
- Maintained inventory of shipping materials and supplies.
- Maintained work areas and kept organized.
- Received deliveries, scanned packages and updated orders in internal database.
- Checked customer orders, labeling and documentation prior to shipment to avoid delays.
Summer Nanny
The Thompson Family
Columbus, IN
05.2016 - 08.2016
- Created nurturing, safe environments to promote emotional, social and intellectual growth.
- Helped children discover enrichment activities to inspire imagination and creativity.
- Facilitated safe, caring and warm environment for children to stimulate development.
- Developed lasting, professional relationships with families by encouraging open communication and delivering positive feedback.
Education
Bachelor of Science - Social Work
Indiana University, Bloomington
Bloomington, Indiana, IN05-2021
Skills
- Content production
- Adaptability and flexibility
- Community engagement
- Social media marketing
- Detail-oriented
- Social media campaigns
- Creative thinking
Timeline
Digital Media Coordinator
Three Sixty Group Agency
02.2023 - Current
Social Media Marketing Intern
Power Move Marketing
08.2022 - 01.2023
Marketing and Event Coordinator Intern
Indiana parks and Recreation
05.2022 - 08.2022
Merchandiser
Scotts Miracle-Gro
01.2022 - 05.2022
Fan Ambassador
Gainbridge Fieldhouse
01.2022 - 05.2022
Skills Development Specialist
Adult and Child
09.2021 - 12.2021
Merchandiser
Aquatic Control
05.2021 - 08.2021
Shipping and Receiving Clerk
Aquatic Control
05.2017 - 08.2017
Summer Nanny
The Thompson Family
05.2016 - 08.2016
Bachelor of Science - Social Work
Indiana University, Bloomington