A Marketing Content Writer specializing in content development , brand messaging and product marketing. With expertise in identifying market trends and customer needs to create highly targeted campaigns . Versatile professional well-versed in all aspects of online and offline marketing campaigns from concept development to launch.
- Wrote content for diverse marketing distributions (brochure, website material etc)
- Create content calendars and to publish blog posts, press releases and other marketing communications
- Conceived and developed efficient and intuitive marketing strategies
- Conduct market research and analysis to evaluate trends and competition ventures
- Manage team of external freelancers , overseeing scheduling, quality assurance and creative direction.
- Strong writing skills , campaign planningand execution experience
- Proven track record of successfully leading and managing QA teams
- Expertise in developing and implementing test plans, test cases and test scripts
- knowledge of defect tracking and management processes
Basic skills in MS office
Search Engine Optimization
Keyword Research Analysis
Copywriting and editing
Email marketing campaigns
E-Newsletters
Content Marketing Strategy
Landing Page Design
Data-driven decision-making
Digital Branding Strategies