Nivethitha B
Chennai
Summary
Aspiring Digital Marketing Executive with a background in business communication and visual storytelling, gained through experience as a Business Presentation Specialist. Skilled in content creation, social media marketing, and audience engagement. Strong understanding of branding, messaging, and digital content strategies. Eager to contribute creative ideas and data-driven thinking to support digital campaigns, grow brand presence, and drive marketing results.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Business Presentation Specialist
McKinsey & Company
09.2023 - 04.2025
- Designed clear and visually appealing PowerPoint presentations to support marketing and business strategies.
- Simplified complex ideas using visuals like charts, graphs, and infographics.
- Edited and enhanced existing slides to align with brand and quality standards.
- Collaborated with consultants and team members to understand project needs and provide creative solutions.
- Handled multiple projects at once while meeting tight deadlines.
- Participated in team initiatives such as Huddle Team, Fun Zone, and Learning Edge to foster team engagement.
Education
Training & Certification - Digital Marketing With Ai
Digital Scholar
Chennai10-2025
Bachelor of Arts - Commerce
Women's Christian College
Chennai05-2023
High School Diploma -
Sacred Heart, Church Park
Chennai05-2020
Skills
- Data visualization expertise
- Copywriting and editing
- Content Creation
- Social Media Marketing
- Search Engine Optimization (SEO)
- Canva & PowerPoint Design
- Email Marketing
- Google Analytics (Beginner)
- Keyword Research
- Time Management
- Team Collaboration
Certification
- Fundamentals of digital marketing - Google
- Digital marketing - Hubspot
- SEO Essentials with SEMrush
- Content-led SEO with Brian Dean - SEMrush
- Using Basic Formulas and Functions in Microsoft Excel - Coursera project network
- Getting Started with Microsoft Excel - Coursera project network
- Copywriting mastery - Digital Scholar
Languages
English
Bilingual or Proficient (C2)
Tamil
Bilingual or Proficient (C2)
German
Beginner (A1)
Timeline
Business Presentation Specialist
McKinsey & Company
09.2023 - 04.2025
Training & Certification - Digital Marketing With Ai
Digital Scholar
Bachelor of Arts - Commerce
Women's Christian College
High School Diploma -
Sacred Heart, Church Park
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