Saul Sarmiento
Hendersonville,TN
Summary
Dynamic professional with 16 years of expertise in revenue management, recognized for driving profitability and enhancing market share across diverse properties and brands. Successful in leading cross-functional teams and managing substantial revenue budgets, consistently achieving forecast accuracy while surpassing budget goals. Proficient in utilizing advanced data analytics and revenue management systems to optimize pricing strategies and improve operational efficiencies. Extensive experience in both resort and city markets facilitates a strategic approach to maximizing revenue potential.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Head of Revenue Management
Mayfield Hotels
London, UK
09.2025 - 03.2026
- Oversaw room revenue strategies to optimize financial performance across 102 properties.
- Directed daily revenue management strategies for 10 key accounts.
- Provided coaching and mentorship to three revenue managers to improve revenue strategies.
- Developed pricing strategies to maximize revenue across diverse market segments.
- Executed implementation of innovative revenue management system across 50 hotels.
- Facilitated deployment of lighthouse rate shopping tools to enhance pricing strategies for 30 key accounts.
- Authored detailed commercial playbook to establish consistent rate structures across 100 hotels, ensuring uniformity and clarity in pricing strategies.
- Partnered with C-level executives to recruit a Business Travel Sales Manager for strategic key accounts.
- Crafted comprehensive customer success guidelines aimed at improving retention rates.
- Collaborated with C-suite to address client concerns and prevent account cancellations.
- Developed annual budgets based on accurate revenue projections, balancing investment priorities with fiscal responsibility.
Regional Director of Revenue Management
Stepstone Hospitality
05.2024 - 08.2025
- Oversee revenue strategies for 6 properties, including Hilton and Marriott brands across Wichita, Kansas and Orlando, Florida
- Enhance forecasting accuracy, achieving 3% variance for 7 months in 2024
- Implement new revenue streams, driving additional income through platforms like RocketStay and Hotelbeds
- Achieve budget revenues for 4 out of 6 hotels while ensuring fair share in RGI
- Utilize Lighthouse BI for analytics, tracking pace, pick-up, and reservation activities
- Led regional operations, ensuring alignment with corporate objectives and guest satisfaction standards.
- Developed strategic initiatives to enhance revenue growth across multiple properties.
Customer Onboarding Manager
Mews
11.2021 - 04.2024
- Onboard customers to Mews property management system, ensuring full integration with channel manager, door lock systems, and accounting software.
- Conduct training sessions on Mews from operational and managerial perspectives.
- Collaborate on projects to enhance onboarding processes and improve client satisfaction.
- Provide consultancy on best practices for utilizing Mews effectively for over 100 properties.
- Leverage extensive hotel operations knowledge to support seamless onboarding experiences.
- Led onboarding initiatives, enhancing employee engagement and retention strategies.
- Mentored junior staff on effective onboarding practices and tools used in the program.
Area Director of Revenue Management
Kimpton Hotels & Restaurants
Miami Beach
04.2018 - 07.2021
- Managed seven hotels, including Surfcomber South Beach (186 rooms) and Palomar South Beach (96 rooms), driving a 90% conversion rate for redemption strategies in 2019.
- Achieved budget goals for 2021 across all managed properties, contributing to over $37M in total room revenue.
- Oversaw a team consisting of a Director of Revenue and two Revenue Analysts, enhancing operational efficiencies and team performance.
- Conducted weekly and monthly owner presentations, ensuring alignment with business objectives and performance metrics.
- Led conversion initiatives for Kimpton Key West in 2019, including room type reconfiguration and system implementation.
- Analyzed market trends to inform pricing strategies, resulting in competitive positioning within target demographics.
- Established strong relationships with key stakeholders, improving client satisfaction and driving repeat business.
Director of Room Sales and Revenue Management
The Betsy South Beach Hotel
Miami Beach
03.2016 - 03.2018
- Managed $15M room revenue budget for 130-room hotel, optimizing pricing strategies and enhancing operational efficiencies.
- Established group pricing and ceilings, aligning sales strategies with market trends to achieve RevPAR goals.
- Developed relationships with luxury consortia, increasing hotel visibility and market share.
- Led sales team to book $1.2M in 2017, projecting $2.4M in 2018 through targeted group and transient mix strategies.
- Trained reservations team, implementing IDeaS G3 Revenue Management System to streamline operations.
Director of Revenue Management
Shelborne Wyndham Grand
Miami Beach
09.2013 - 02.2016
- Directed revenue strategies for 200-room hotel with 6,000 sq. ft. meeting space.
- Managed $16M room revenue budget, achieving consistent profitability.
- Analyzed market conditions, establishing competitive set and pricing goals.
- Implemented IDeaS Revenue Management System, optimizing revenue streams.
- Oversaw reservations team, establishing operational standards and training.
Corporate Director of Revenue Management
B Hotels and Resorts
Weston
04.2013 - 09.2013
- Established revenue management standards for B Hotels and Resorts, enhancing operational procedures and reporting.
- Managed $6M room revenue budget for b2 Miami Downtown, achieving forecast accuracy.
- Oversaw brand central reservations office, leading a team of 5 to minimize costs and maximize profits.
- Developed SEM/SEO strategies to boost online traffic and revenue through the brand website.
- Analyzed market trends to adjust pricing strategies and optimize revenue across multiple properties.
Area Director of Revenue Management
Morgans Hotel Group (Currently Ennismore)
Miami Beach
03.2012 - 02.2013
- Managed revenue strategies for three Miami hotels: Delano, Shore Club, and Mondrian.
- Oversaw $60M room revenue budget, consistently achieving forecast accuracy within 3% variance.
- Developed and implemented dynamic pricing strategies to enhance REVPAR and market share.
- Led cross-functional teams in daily sales and executive meetings to drive performance.
- Designed training programs for revenue management team to optimize analytics and decision-making.
Director of Revenue Management
Morgans Hotel Group (Currently Ennismore)
Miami Beach
09.2008 - 02.2012
- Managed revenue strategies for three luxury hotels in Miami, ensuring alignment with overall business objectives.
- Directed a $60M room revenue budget, maintaining a 3% variance accuracy in forecasts.
- Developed and executed dynamic pricing strategies to enhance REVPAR and market share.
- Led training programs for revenue management staff, improving team performance and analytical skills.
- Collaborated in high-level meetings to align sales and revenue goals with organizational strategies.
Reservations Manager
Loews Miami Beach Hotel
Miami Beach
07.2006 - 08.2008
- Oversaw a department of 15 employees, enhancing team performance and guest satisfaction.
- Developed action plans to address deficiencies, improving operational efficiency.
- Analyzed call abandonment and guest satisfaction trends, identifying root causes for improvement.
- Collaborated on revenue management strategies, optimizing pricing based on demand.
- Created and implemented training programs for new hires, fostering team development.
Education
Bachelor's in business administration - Management Information Systems
Florida International University
Miami05.2008
Skills
- Luxury hotel experience
- Experience in resort and city markets
- Multi Property experience
- Multi Brand experience
- Sales Experience
- Customer interaction expertise
- Hotel launch and transition expertise
- Managing and nurturing team performance
- Systems specialist
- Marriott/Hilton/IHG Systems
- D360 Ninja
- IDeaS/Duetto/Pricepoint RMS Master
Websites
Certification
- CRME - Certified Revenue Management Executive
Languages
Spanish
English
Timeline
Head of Revenue Management
Mayfield Hotels
09.2025 - 03.2026
Regional Director of Revenue Management
Stepstone Hospitality
05.2024 - 08.2025
Customer Onboarding Manager
Mews
11.2021 - 04.2024
Area Director of Revenue Management
Kimpton Hotels & Restaurants
04.2018 - 07.2021
Director of Room Sales and Revenue Management
The Betsy South Beach Hotel
03.2016 - 03.2018
Director of Revenue Management
Shelborne Wyndham Grand
09.2013 - 02.2016
Corporate Director of Revenue Management
B Hotels and Resorts
04.2013 - 09.2013
Area Director of Revenue Management
Morgans Hotel Group (Currently Ennismore)
03.2012 - 02.2013
Director of Revenue Management
Morgans Hotel Group (Currently Ennismore)
09.2008 - 02.2012
Reservations Manager
Loews Miami Beach Hotel
07.2006 - 08.2008
Bachelor's in business administration - Management Information Systems
Florida International University