SIRANJEEVI RANGARAJ
Cluster Merchant Manager
Tirupur
Summary
Dynamic experience and a strong background playing a vital role in the development, management, growth and retention of key accounts for a wide range of organizations. Service-centric leader dedicated to fueling revenues, enhancing client experience and achieving top brand loyalty. Deadline driven Environments driving full growth lifecycles with focus on territory expansion and Business Revenue Development
Overview
7
7
years of professional experience
Work History
Cluster Merchant Manager-AJIO.com
Reliance Retail
01.2023 - Current
- Optimized supply chain processes for improved order fulfillment rates and reduced lead times.
- Partnered closely with marketing teams to develop targeted advertising campaigns that attracted new customers while retaining existing ones.
- Performed regular competitor analysis to stay informed about industry trends and adjust strategies accordingly.
- Managed vendor relationships effectively, leading to more reliable deliveries and fewer stockouts.
- Streamlined inventory management tasks for increased efficiency and accuracy.
- Built relationships with customers and community to establish long-term business growth.
- Working reputed Reliance Project flow including International cross border, Long tail, Category selection, GMS and Operations.
- Following South and North Cluster Includes Men, women's and Kids category.
Manager- Client Servicing
IndiaMART INTERMESH Ltd
01.2021 - 01.2023
- Primary responsible for client servicing manager to setup and deliver sales presentations product/service demonstration on daily basis, will be responsible for client retention, per client revenue optimization Renewals and onboarding.
- Helped with planning schedules and delegating assignments to meet coverage and service demands.
- Reviewed sales and gross profit reports to determine options for increasing market growth.
- Mentored sales team in applying effective sales techniques and delivering top-notch customer service.
- Developed loyal and highly satisfied customer base through proactive management of team customer service strategies. Around 500 client base have managed.
Key Account Manager
Flipkart Internet Private Limited
12.2020 - 10.2021
- Handled large volume of seller's by doing key account manager works, guiding them to grow Business on Flipkart
- New seller acquisition and make non-transactional seller active
- Handled accounts of 30 to 40 clients- Creating Sales Plan by analyzing industries by sector and proactively pursuing customers market demand - Product demo presentation; follow-ups and closure
- Building pipeline to achieve target in given TAT- Queries handling of sellers with respect to their margin and benefit of collaboration with Flipkart.- Strategic planning to improve clients business results
- Managing communication between client and internal team Handled 100+ clients in each category fashion clothing (Tirupur to chennai) home furnishing Karur, Salem, erode servicing Market research.
- Handled Categories on Flipkart. Personal care, Baby care, House and Improvement tools, IT Accessory, Household, Auto mobiles, cluster, Food and Nutrition, Toys, Lifestyle etc. Awarded employee of month for overall south region. Top 5 state rank in pan India level.
- Worked with Category, advertising, logistics team members from other departments dedicated to same client around to ensure highest quality of materials are being produced and all client met.
- Coordinated with business team to design target, develop customized targeted sales strategies to meet.
Key Account Manager
Udaan.com
02.2019 - 12.2020
- Spearheaded B2B sales and marketing responsibilities, producing company image and materials, and propelling new business development.
- Handled multiple role like (GMV),Marketing, Customer Relations, Client servicing, market research, key account management and acquisitions
- in order for the smooth operations of the organization and market visited to follow up the sales FOS team north & south for sales growth Followed 100+ sellers on UDAAN and new onboarded sellers on every month in TAMILNADU for my excellence of work business developer to KAM Target Branded sellers and guide maximum things related to growth and maintains a good relationship with them and achieved.
- Maximum growth *2 by Festival sales 2019 with 75% of operated clients.
Merchandiser
Gango Garments
10.2017 - 11.2018
- Factory visits to ensure delivery enforcement Introduced a new systems for follow up of development and Confirmed orders Involving myself in the strict implementation of the T&A plan for the time to time escalation of the problem management
- Order monitoring and tracking production and update buyers on weekly status
- Follow up with factories for sampling and orders keep time and action management overall core experience in apparel fashion
- Managed around 20 members in factories department includes fabric, production and dispatch
- Entire costing, planning and merchandise products
- Followed international brands and buyers Like Disney, KABBI, Anekke etc.
Education
MBA - Marketing Management
Alagappa University
Karaikudi, India 04.2001 -
Bachelor of Science - Bachelor of Mechanical Engineering
KPR INSTITUTE OF ENGINEERING AND TECHNOLOGY
Coimbatore, India08.2017
HSC
Vikas Vidyalaya Matric Higher Secondry School
Tirupur, India04.2013
SSLC
Kongu Vellalar Matric Higher Secondary School
Tirupur, India04.2011
Skills
Pricing strategy
Negotiation expertise
Brand Awareness
Customer Relationship
Customer Service
Sales Reporting
Sales Targeting
Brand Development
Marketing Strategy Development
New Business Development
Market Trend Analysis
Account Management
Strategic Planning
Brand Marketing
Operations Management
Account Acquisition
Inventory Management
Budgeting and Expenditures
Vendor Management
Team Collaboration
Problem-Solving
Advertising Campaigns
Client Base Retention
Marketing techniques
Timeline
Cluster Merchant Manager-AJIO.com
Reliance Retail
01.2023 - Current
Manager- Client Servicing
IndiaMART INTERMESH Ltd
01.2021 - 01.2023
Key Account Manager
Flipkart Internet Private Limited
12.2020 - 10.2021
Key Account Manager
Udaan.com
02.2019 - 12.2020
Merchandiser
Gango Garments
10.2017 - 11.2018
MBA - Marketing Management
Alagappa University
04.2001 -
Bachelor of Science - Bachelor of Mechanical Engineering
KPR INSTITUTE OF ENGINEERING AND TECHNOLOGY
HSC
Vikas Vidyalaya Matric Higher Secondry School
SSLC
Kongu Vellalar Matric Higher Secondary School