Srinithi M
Business Process Associate
Chennai
Summary
Business Process Associate with a proven track record in managing cross-functional updates and enhancing internal processes at Han Digital Solutions Ltd. Demonstrated expertise in SEO content writing at Couponswala, significantly boosting organic traffic by 25% through strategic communication and engaging content. Skilled in cross-team collaboration, and performance reporting. Adept at identifying gaps and proposing enhancements to optimize workflows. Career goals include leveraging strong communication and problem-solving skills to drive impactful business solutions.
Overview
2
2
years of professional experience
Work History
Process Associate
HanDigital Pvt Ltd
Bengaluru
10.2023 - 10.2024
- Optimized business processes by analyzing workflows, improving productivity by 15% for Amazon's AL/ML project
- Began in production team and earned promotion to SME - QA for exceptional work
- Acted as liaison for Quality team to client for feedback reception and processing
- Maintained exceptional standards in task execution to ensure timely completion
- Managed cross-functional updates for internal projects
- Reported weekly progress and team performance to the management
- Handled documentation, scheduling, and status tracking
- Proposed small process enhancements based on team feedback.
- Proven expertise in project management and team leadership, driving successful AI/ML initiatives
- Strong communicator with a focus on quality assurance and stakeholder collaboration, committed to delivering impactful results
- Monitored process performance and collaborated with cross-functional teams to ensure the timely delivery of an AI/ML project for Amazon
- Collaborated with team members to develop dispute resolutions by conducting meetings and regular hurdles
SEO Content Writer
ECom Shopping Solutions LLP
Bengaluru
05.2022 - 11.2022
- Improved organic search results by employing white-hat SEO techniques and best practices.
- Communicated effectively with clients about ongoing progress and updates related to their SEO strategy.
- Created compelling meta descriptions and title tags to increase click-through rates from search engines.
- Increased keyword rankings through diligent research and optimizing on-page elements.
- Boosted website traffic by implementing SEO strategies and creating engaging content.
- A-B tested ad campaigns to optimize performance and drive improved ROI.
- Enhanced organic traffic by 25%
Education
Master of International Business - Digital Marketing
GRD School of Commerce And International Business
Coimbatore, India 04.2001 -
Bachelor of Arts - Business Administration And Management
PSG College of Arts And Science
Coimbatore, India 04.2001 -
Skills
- Cross-team collaboration
- Performance reporting and sprint tracking
- Requirement gathering, documentation
- Client communication and follow-ups
- Internal tool management and usage analysis
- Identifying gaps and suggesting enhancements
- Strong communication, coordination, and skills
- Hands-on Excel, PowerPoint, Google Sheets, Team collaboration, project, and task management tools
- Critical thinking and problem solving
- Process and report analysis
- Quality assurance
- Presentations
Timeline
Process Associate
HanDigital Pvt Ltd
10.2023 - 10.2024
SEO Content Writer
ECom Shopping Solutions LLP
05.2022 - 11.2022
Master of International Business - Digital Marketing
GRD School of Commerce And International Business
04.2001 -
Bachelor of Arts - Business Administration And Management
PSG College of Arts And Science
04.2001 -
Similar Profiles
Divya RileDivya Rile
Process Associate at HanDigital Solutions PVT. LTDProcess Associate at HanDigital Solutions PVT. LTD
Randhir Kumar PrasadRandhir Kumar Prasad
Stacker at Engineering and Allied Services Pvt. Ltd, Lift & Shift India Pvt. Ltd, Roadwings International Pvt. Ltd, Western Carriers India Pvt. Ltd, Tractor India Pvt. Ltd, Transworld Terminal Pvt. LtdStacker at Engineering and Allied Services Pvt. Ltd, Lift & Shift India Pvt. Ltd, Roadwings International Pvt. Ltd, Western Carriers India Pvt. Ltd, Tractor India Pvt. Ltd, Transworld Terminal Pvt. Ltd
Pranay DubeyPranay Dubey
Director / Authorized Signatory Operations at Shantanu Transnational Life Sciences Pvt. Ltd. & Shree Shyam Balaji Agrovet Pvt. LtdDirector / Authorized Signatory Operations at Shantanu Transnational Life Sciences Pvt. Ltd. & Shree Shyam Balaji Agrovet Pvt. Ltd
Sudhan SivakumarSudhan Sivakumar
Civil Engineering Project Manager at Jayashanthi BuildersCivil Engineering Project Manager at Jayashanthi Builders
Vedavalli SVedavalli S
Senior Technical Lead at Alten Calsoft LabsSenior Technical Lead at Alten Calsoft Labs